Today, the FIM and Dainese have announced an agreement that will see Dainese become the official clothing supplier of the FIM, the global sanctioning body of motorcycle racing. The partnership takes effect immediately, with the agreement in place until 2018.
Through its work in MotoGP and other FIM World Championships over a prolonged and extended period, Dainese has rightfully earned a position as an important and integral member of the FIM Safety Commission in MotoGP. The experience gained through Dainese’s support of many top-level riders, and its precise and innovative approach to the development of safety equipment and clothing, have given rise to its recognized and admired position within the motorcycle family. In addition to continuing its work and efforts in this direction, Dainese will now also provide clothing for all FIM staff over the initial four-year period.
Commenting on this prestigious partnership, FIM CEO Ignacio Verneda said: “I think it is fair to say that Dainese’s work in the sphere of motorcycle racing is highly regarded and therefore makes them one of the most respected brands within our industry. With this very much in mind it is with great pride that the FIM has been able to reach this initial long-term agreement with them. As the FIM and Dainese share the same pursuit in improving safety both in racing and on the road, I am confident that is just the beginning of a strong and close relationship that will greatly benefit both parties.”
Fabio Muner, Dainese and AGV Communication and Marketing Manager added his own remarks. “It is with great passion that Dainese announces a new and strong partnership with the FIM,” he said. “Dainese has always been committed to developing protective systems for riders, since it started more than 43 years ago with Mr. Dainese and the company’s participation in motorcycle racing, more specifically in the FIM World Championship.”Share: